"Max Mara" 90's White tag tailored collar angora mix coat

Since its founding in Italy, Max Mara has garnered attention as a pioneer of modern ready-to-wear fashion, offering elegant and contemporary items. We are pleased to present you with some special pieces from the brand.

The black brushed fabric quietly absorbs the light, creating soft shadows without blurring contours, making this a masterpiece that will elevate your outfit just by putting it on.

This is a "white tag" item, a first-line item officially sold in Japan in the mid- to late 1990s. Moving away from the exaggerated shoulders of the 1980s, the slightly dropped shoulders combined with a clean, balanced body bring a touch of minimalism from that era into the present day, ensuring it remains a staple in any wardrobe.

First of all, the collar is based on a classic tailored collar, but the lapel is designed to be soft, so it doesn't stand out too much when the front is open, and the eye flows naturally from the chest to the hem. The front has a single button, and the buttons are spaced evenly to emphasize the vertical lines, giving the overall look a neat appearance even though the length is closer to mid-length.

There are flap pockets on either side of the waist, which visually separate the garment and give depth to the all-black surface, ensuring practicality. Furthermore, the seams on the body create a natural shape, and rather than making you look slimmer by tightening your body, they are designed to create a beautiful silhouette, leaving you feeling like you're standing up straight when you wear it.

And when talking about Max Mara from this era, the luxury of the materials is essential; the fluffy pile of the angora blend blends with the density of the wool, giving the black a depth and a wet sheen. Its softness is immediately apparent, yet the coat stands up without sagging, a feat supported not only by the quality of the fibers but also by the fine weave, giving it a persuasiveness that sets it apart from the lightweight coats of today. Despite its heavy appearance, the coat's mysterious lightness, which conforms to the body when worn, is also unique to the white tag of this era.

The inside is lined in a deep burgundy, designed to "add a touch of sexiness in an unseen way" to the black exterior, so the color that peeks out when you put it in the cloakroom or when you move subtly enhances your impression. The color scheme is not flashy but has a lingering effect, so it suits any age or style, and quietly accentuates the wearer's elegance.

When styling, layering it casually over a simple knit or a neat shirt, and matching the lines with slacks or loose-fitting pants, will highlight the vertical beauty of this coat. On days when you want a softer look, throwing it over a minimalist dress or a long skirt will create a modern impression without leaning too much towards classic. Finishing off the look with leather shoes or minimalist boots will give the whole outfit an even more iconic finish.

Please take this opportunity.