Giorgio Armani - The man who created the framework for autumn/winter
overview
Giorgio Armani redefined Italian elegance with "lightness" and "elegance ." He eliminated interlining and shoulder pads, and created contours with fabric that fell along the body.
That "soft tailoring" taught us that business and the red carpet can speak the same language.
The other day, I heard the news that the designer himself had passed away at the age of 91 (September 4th, Milan), and I felt like quietly looking back on his career.
history
He founded Giorgio Armani SpA with his partner Sergio Galeotti in 1975. In the 1980s, the suit he provided to Richard Gere in the film American Gigolo marked an iconic turning point, cementing his brand's neutral palette and supple tailoring in the global memory.
Emporio Armani, aimed at a younger demographic, was launched in 1981 and established itself as a second line that was sensitive to the city's mood. Following this, A|X Armani Exchange was launched in New York in 1991, expanding into more casual styles incorporating street fashion.
In 2005, he presented "Giorgio Armani Privé" at the Paris Haute Couture Show. Together with the opening of the exhibition space "Armani/Silos" in Milan, he solidified his "quiet innovation" that moves back and forth between the archives and the present.
The core of the design - the revolution of "soft contours"
I feel that Armani's strength lies not in breaking the rules of tailoring, but in changing the direction of those rules. Unconstructed jackets, which have no core, have been applied to women's clothing since the late 1970s, and the idea of prioritizing "the wearer's breathing" with flowing lines and a relaxed feel has spread.
The "power suit" of the 1980s is an extension of this. Rather than imposing shoulders, it creates presence through the looseness of the fabric and the tranquility of the tones. The sense of balance, which subtly blurs the boundaries between genders, is still fresh to look at today.
The connection with film is also unforgettable. The "understated glamour" that was visualized not only in "American Gigolo" but also on countless red carpets is a vocabulary that is the very essence of Armani. It was a perfect example of how culture and style can mutually enhance each other.
Line organization
Giorgio Armani in style: the finest materials, serene colors, and sculptural draping.
Emporio Armani (1981-) Reflects the youthful sensibility and rhythm of the city, and effortlessly incorporates the mood of sports and travel.
A|X Armani Exchange (1991-) Founded in New York. Casual and affordable, with a street vibe and a sense of speed.
Giorgio Armani Privé (2005–): Haute couture, where craftsmanship and light construction meet at their apex.
EA7 (2004–): Sport and active. Combining technical materials with the Armani signature.
Influence on future generations
Armani's lightening of the "inside of the suit" changed the appearance of the wearer. His elegance, expressed through silhouette, drape, and proportion, has crossed over from the office to the movies, quietly influencing the later trend of minimalism. The "restrained power" he left behind has been reaffirmed in the obituaries and retrospectives held after his death.
A humble tribute
A few days after the news of his passing, many people quietly lined up in Milan, and the brand paid tribute with a moment of silence. His aesthetic, which prioritized elegance over flashiness and durability over speed, will continue to live on in our wardrobes.
MOOD recommends "set-ups" and "Chester coats"
At MOOD, we offer a wide selection of suits and Chester coats, which are essential when talking about Armani.
The beauty of a set-up is the "quiet unity" of the same color and material. If you choose a light tone for the inner layer, such as white or greige, the drape of the fabric will be more lightly conveyed. The key to a Chester coat is the shadows created by the raised wool or cashmere. By not overemphasizing the shoulder line and maintaining a vertical flow with a straight front and slim lapels, you can enjoy the "relaxed refinement" that is so characteristic of Armani. For example, try wearing a single-breasted cashmere jacket loosely over the top. The texture of the material will add a "quiet persuasiveness" to the entire outfit.
conclusion
Giorgio Armani has established a world of elegance that speaks in space rather than ostentation.
Durability over speed, harmony over decoration. The "soft tailoring" he left behind is sure to continue to be the backbone of autumn/winter wardrobes.
Even in this season of farewells, its quiet power lives on in our daily lives.
